Tools to communicate science: looking for an effective video abstract in Ecology and Environmental Sciences

Miguel Ferreira, António Granado, Betina Silva-Lopes, João Loureiro

Research output: Contribution to journalArticlepeer-review

5 Downloads (Pure)

Abstract

Video abstracts, filmed versions of scientific written abstracts, are an exciting trend in the world of online science videos, but, to date, the classification, conception and reception of these videos still need to be explored. This study aims to identify the most and least valued features, exploring future guidelines for producing an effective video abstract. For this purpose, 30 science video experts watched 21 video abstracts and filled out a questionnaire. Content analysis showed that video abstracts in Ecology and Environmental Sciences should be short, clear, objective, creative, dynamic and informative, mixing impactful live images with animation.
Original languageEnglish
Article numberA07
Pages (from-to)1-25
Number of pages25
JournalJournal of Science Communication
Volume22
Issue number4
DOIs
Publication statusPublished - 11 Sept 2023

Keywords

  • Environmental communication
  • Science and media
  • Visual communication

Fingerprint

Dive into the research topics of 'Tools to communicate science: looking for an effective video abstract in Ecology and Environmental Sciences'. Together they form a unique fingerprint.

Cite this