TY - JOUR
T1 - Sustainable consumption
T2 - introspecting across multiple lived cultures
AU - Banbury, Catherine
AU - Stinerock, Robert
AU - Subrahmanyan, Saroja
PY - 2012/4/1
Y1 - 2012/4/1
N2 - The idea of sustainable consumption is one that receives a great deal of attention. Everyone from the scientific research community, to Green Peace, to Nobel Laureate Al Gore has argued convincingly and forcefully that our current level of consumption of natural resources is unsustainable. Our aim is to provide a deeper and more mature understanding of the layers of richness, collectively shared meanings, common values and environmental factors that both enable and discourage sustainable consumption practices. Using a method of subjective personal introspection, SPI, the authors uncover several dimensions that, taken together, form a more comprehensive explanation of why individuals may or may not succeed in their effort to consume more sustainably. Several of the dimensions revealed included the presence or absence of public infrastructure of one's place of residence, family composition, and the educational awareness of consumers.
AB - The idea of sustainable consumption is one that receives a great deal of attention. Everyone from the scientific research community, to Green Peace, to Nobel Laureate Al Gore has argued convincingly and forcefully that our current level of consumption of natural resources is unsustainable. Our aim is to provide a deeper and more mature understanding of the layers of richness, collectively shared meanings, common values and environmental factors that both enable and discourage sustainable consumption practices. Using a method of subjective personal introspection, SPI, the authors uncover several dimensions that, taken together, form a more comprehensive explanation of why individuals may or may not succeed in their effort to consume more sustainably. Several of the dimensions revealed included the presence or absence of public infrastructure of one's place of residence, family composition, and the educational awareness of consumers.
KW - Ecology
KW - Self-fashioning
KW - Subjective personal introspection
KW - Sustainable consumption
UR - http://www.scopus.com/inward/record.url?scp=84857038279&partnerID=8YFLogxK
U2 - 10.1016/j.jbusres.2011.02.028
DO - 10.1016/j.jbusres.2011.02.028
M3 - Article
AN - SCOPUS:84857038279
SN - 0148-2963
VL - 65
SP - 497
EP - 503
JO - Journal of Business Research
JF - Journal of Business Research
IS - 4
ER -