Modern Distribution eWOM

Ana Luisa Fonseca, Miguel de Castro Neto

Research output: Chapter in Book/Report/Conference proceedingConference contribution

1 Citation (Scopus)
Original languageEnglish
Title of host publicationIberian Conference on Information Systems and Technologies, CISTI, 2013
Publication statusPublished - 2013
EventIberian Conference on Information Systems and Technologies -
Duration: 1 Jan 2013 → …

Conference

ConferenceIberian Conference on Information Systems and Technologies
Period1/01/13 → …

Keywords

  • Electronic word of mouth
  • Social media
  • Sentiment Analysis
  • Modern Distribution
  • Retail

Cite this

Fonseca, A. L., & Neto, M. D. C. (2013). Modern Distribution eWOM. In Iberian Conference on Information Systems and Technologies, CISTI, 2013