Innovation outposts in entrepreneurial ecosystems: how to make them more successful

Benoit Decreton, Felipe Monteiro, Jean Marc Frangos, Lisa Friedman

Research output: Contribution to journalArticlepeer-review

Abstract

Startups in entrepreneurial ecosystems such as Silicon Valley constantly generate potentially disruptive technologies and business models. Consequently, multinational companies are finding it essential to be connected to the ecosystems where these opportunities are emerging, and many have opened “innovation outposts” in these locations. However, not many outposts succeed in effectively connecting their companies with these ecosystems. This article details why outposts often fail to become “effective brokers” and what companies should do for their outposts to deliver their full potential.

Original languageEnglish
Pages (from-to)94-117
JournalCalifornia Management Review
Volume63
Issue number3
DOIs
Publication statusPublished - May 2021

Keywords

  • corporate entrepreneurship
  • corporate-startup collaboration
  • entrepreneurial ecosystems
  • innovation outposts
  • international business
  • strategic management

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