How to tell stories using visualization: strategies towards narrative visualization

Research output: ThesisDoctoral Thesis

Abstract

The benefits of storytelling are long-known and its potential to simplify concepts,
convey cultural values and experiences, create emotional connection, and capacity to help retain information has been explored in di erent areas, such as journalism, education, marketing, and others. Narratives not only have been the main way people make sense of the world, but also the easiest way humans found out to share complex information.
Due to its potential narratives have also recently been approached in the area of Information and Knowledge Visualization, several times being referred to as Narrative Visualization. This matter is also particularly important for news media, one of the areas that has been pushing the research on Narrative Visualization. The necessity to incorporate storytelling in visualizations arises from the need to share complex data in a way that is engaging. Nowadays we also have the challenge of the high amount of information available, which can be hard to cope with. Advances in technology have enabled us to go beyond the traditional forms of storytelling and representing data, giving us more attractive and sophisticated means to tell stories.
In this dissertation, I explore the benefits of infusing visualizations with narratives. In addition, I also present ways of combining storytelling with visualization and e cient methods to represent and make sense of data in a way that allows people to relate with the information. This research is closely related to journalism, but these techniques can be applied to completely different areas (education, scientific visualization, etc.). To further explore this topic a mixed method evaluation that consists of a typology, several case studies and a focus group study was chosen, as well as design studies and techniques review. This dissertation is intended to contribute to the evolving understanding of the field of narrative visualization.
Original languageEnglish
QualificationDoctor of Philosophy
Awarding Institution
  • Universidade NOVA de Lisboa
Supervisors/Advisors
  • Granado, António , Supervisor
Award date24 Oct 2016
Publication statusPublished - 24 Oct 2016

Keywords

  • Visualização de informação
  • Visualização narrativa
  • Narrativa
  • Information visualization
  • Narrative visualization
  • Storytelling

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