TY - JOUR
T1 - Gamification: a key determinant of massive open online course (MOOC) success
AU - Aparicio, Manuela
AU - Oliveira, Tiago
AU - Bação, Fernando
AU - Painho, Marco
N1 - Aparicio, M., Oliveira, T., Bação, F., & Painho, M. (2019). Gamification: a key determinant of massive open online course (MOOC) success. Information and Management, 56(1), 39-54. [advanced online publication on 20 june 2018]. DOI: 10.1016/j.im.2018.06.003 ---%ABS3%
PY - 2019/1
Y1 - 2019/1
N2 - Massive open online courses (MOOCs), contribute significantly to individual empowerment because they can help people learn about a wide range of topics. To realize the full potential of MOOCs, we need to understand their factors of success, here defined as the use, user satisfaction, along the individual and organizational performance resulting from the user involvement. We propose a theoretical framework to identify the determinants of successful MOOCs, and empirically measure these factors in a real MOOC context. We put forward the role of gamification and suggest that, together with information system (IS) theory, gamification proved to play a crucial role in the success of MOOCs.
AB - Massive open online courses (MOOCs), contribute significantly to individual empowerment because they can help people learn about a wide range of topics. To realize the full potential of MOOCs, we need to understand their factors of success, here defined as the use, user satisfaction, along the individual and organizational performance resulting from the user involvement. We propose a theoretical framework to identify the determinants of successful MOOCs, and empirically measure these factors in a real MOOC context. We put forward the role of gamification and suggest that, together with information system (IS) theory, gamification proved to play a crucial role in the success of MOOCs.
KW - e-Learning
KW - Gamification
KW - Information systems
KW - Massive open online courses
KW - MOOC
KW - MOOC Success model
UR - http://www.scopus.com/inward/record.url?scp=85048937925&partnerID=8YFLogxK
UR - http://gateway.webofknowledge.com/gateway/Gateway.cgi?GWVersion=2&SrcAuth=Alerting&SrcApp=Alerting&DestApp=WOS_CPL&DestLinkType=FullRecord&UT=WOS:000456761400004
U2 - 10.1016/j.im.2018.06.003
DO - 10.1016/j.im.2018.06.003
M3 - Article
AN - SCOPUS:85048937925
SN - 0378-7206
VL - 56
SP - 39
EP - 54
JO - Information and Management
JF - Information and Management
IS - 1
ER -
