Abstract
This paper presents an Agent Based Modeling Framework that seeks to provide a generic model that can be used to simulate any internet based business. The model captures the unique characteristics that define how online users interact, share information, and take product adoption decisions. This model can be used to simulate business performance, make business forecasts, and test business strategies. To demonstrate the applicability of the model, we choose two social networks with opposing scales: Facebook and a startup educational social network—weduc.pt.
Original language | English |
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Title of host publication | Proceedings of the 8th International Conference on Management Science and Engineering Management - Focused on Intelligent System and Management Science |
Editors | J. Xu, V. A. Cruz-Machado, S. Nickel, B. Lev |
Publisher | Springer Verlag |
Pages | 349-361 |
Number of pages | 13 |
Volume | 280 |
ISBN (Electronic) | 978-364255181-9 |
DOIs | |
Publication status | Published - 18 Nov 2014 |
Event | 8th International Conference on Management Science and Engineering Management, ICMSEM 2014 - Lisboa, Lisbon, Portugal Duration: 25 Jul 2014 → 27 Jul 2014 Conference number: 8th http://www.icmsem.org/past/201501/8.html |
Publication series
Name | Advances in Intelligent Systems and Computing |
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Volume | 280 |
ISSN (Print) | 21945357 |
Conference
Conference | 8th International Conference on Management Science and Engineering Management, ICMSEM 2014 |
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Abbreviated title | ICMSEM 2014 |
Country/Territory | Portugal |
City | Lisbon |
Period | 25/07/14 → 27/07/14 |
Internet address |
Keywords
- Agent based modeling
- Business forecasting
- Business simulation
- Digital businessmodels