Co-Designing in Cultural Tourism: TExTOUR ICT Services and Performance Monitoring System

The enhancement of cultural heritage for tourism can greatly benefit from the opportunities offered by Information and Communication Technologies (ICTs), promoting greater interaction and integration between all stakeholders and service providers. In recent years, ICT applications and platforms have tended to provide a platform to translate the strategic goals and performance metrics of cultural heritage tourism into comprehensive services tailored to stakeholders’ needs by participating stakeholders. A successful co-designed platform integrates explicit services—requiring specialized software tools—and implicit services, facilitating evaluation processes. This adaptability ensures continuous improvement and alignment with evolving strategies and business objectives. As part of the European project, the development of the TExTOUR open ICT platform marks a significant advancement in leveraging technology within cultural tourism. It exemplifies the creation of a sustainable and adaptable framework, co-designed specifically to support and amplify the strategic objectives of cultural heritage tourism. This approach not only fosters better engagement and management within the sector but also sets a new standard for innovation in cultural tourism practices.