Brave new (paradoxical) world: Structure and improvisation in virtual teams

Research output: Contribution to journalArticlepeer-review


Global virtual teams require a different approach to management that brings together apparent opposites.
This approach is based on three principles that are more like a recipe than a blueprint.
Principle 1: Plan to remain flexible.
Principle 2: Rely on structure to promote initiative.
Principle 3: Use pressure to boost creativity.
These three principles have a broader implication. Most paradoxes in management can be integrated into syntheses.
Original languageEnglish
Pages (from-to)337-347
JournalStrategic Change
Issue number6
Publication statusPublished - 1 Sep 2001


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