Biocidadania e medicina personalizada: A quantificação dos corpos como método de incorporação de um novo ethos

The quantification of bodies serves an ambivalent purpose. On the one hand, it includes individuals in a new biopolitical norm, making them co-producers of the new biomedicine arrangements; on the other, it opens them to the exploration and to challenge the deepest natural norm of the jeu des possibles, making them protagonists in the production of what Donna Haraway (2003) called naturecultures. By recording, monitoring, and supplying large amounts of biometric data, individuals will gradually be included in the process of incorporating a new ethos, characterized by their inclusion in a new citizenship level in which the techniques of the self are overlapped by the technologies of corporeality. The purpose of this presentation is to reflect on the path of social and individual transformation that has in the quantification of bodies its fundamental extracting method of raw materials used to build an imagined future in which individuals are fully enlightened and informed and systems are fully efficient.