TY - GEN
T1 - Beyond Browser Online Shopping
T2 - 19th IFIP TC 13 International Conference on Human-Computer Interaction, INTERACT 2023
AU - Valente, Pedro
AU - Fornelos, Tiago
AU - Ferreira, Rafael
AU - Silva, Diogo
AU - Tavares, Diogo
AU - Correia, Nuno
AU - Magalhães, João
AU - Nóbrega, Rui
N1 - Funding Information:
info:eu-repo/grantAgreement/FCT/6817 - DCRRNI ID/UIDP%2F04516%2F2020/PT#
info:eu-repo/grantAgreement/FCT/6817 - DCRRNI ID/UIDB%2F04516%2F2020/PT#
Acknowledgements. This work has been partially funded by the CMU-Portugal research project iFetch, reference - LISBOA-01-0247-FEDER-045920.
Publisher Copyright:
© 2023, The Author(s), under exclusive license to Springer Nature Switzerland AG.
PY - 2023
Y1 - 2023
N2 - With the growing interest in recreating live and realistic outside experiences within the confines of our homes, the online shopping industry has also been impacted. However, traditional modes of interaction with online storefronts have remained mainly unchanged. This paper studies the factors influencing user experience and interaction in 3D virtual stores. We created a prototype that uses a 3D virtual environment for users to navigate, purchase items, and communicate with a conversational agent. The designed interface was tested by studying a set of variables, including the user’s interaction medium with the conversational agent, the movement method within the store, the user’s perception of the conversational agent, the conversational agent’s usability, and the store items’ visual representation. Through the user study, we gained insights into the factors that guide the user’s experience in 3D virtual stores. We concluded that 80% of users preferred less intrusive conversational agents and 75% preferred agents that did not hide visual elements. Additionally, 80% of the participants favored combining 2D and 3D visualization techniques.
AB - With the growing interest in recreating live and realistic outside experiences within the confines of our homes, the online shopping industry has also been impacted. However, traditional modes of interaction with online storefronts have remained mainly unchanged. This paper studies the factors influencing user experience and interaction in 3D virtual stores. We created a prototype that uses a 3D virtual environment for users to navigate, purchase items, and communicate with a conversational agent. The designed interface was tested by studying a set of variables, including the user’s interaction medium with the conversational agent, the movement method within the store, the user’s perception of the conversational agent, the conversational agent’s usability, and the store items’ visual representation. Through the user study, we gained insights into the factors that guide the user’s experience in 3D virtual stores. We concluded that 80% of users preferred less intrusive conversational agents and 75% preferred agents that did not hide visual elements. Additionally, 80% of the participants favored combining 2D and 3D visualization techniques.
KW - 3D Interaction
KW - Avatars
KW - ChatBot
KW - Online Shopping
UR - http://www.scopus.com/inward/record.url?scp=85173001275&partnerID=8YFLogxK
U2 - 10.1007/978-3-031-42283-6_15
DO - 10.1007/978-3-031-42283-6_15
M3 - Conference contribution
AN - SCOPUS:85173001275
SN - 978-3-031-42282-9
T3 - Lecture Notes in Computer Science
SP - 257
EP - 276
BT - Human-Computer Interaction – INTERACT 2023
A2 - Abdelnour Nocera, José
A2 - Kristín Lárusdóttir, Marta
A2 - Petrie, Helen
A2 - Piccinno, Antonio
A2 - Winckler, Marco
PB - Springer
CY - Cham
Y2 - 28 August 2023 through 1 September 2023
ER -