Research output per year
Research output per year
Search results
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2024
Effects of explicit sponsorship disclosure on user engagement in social media influencer marketing
Cao, Z. & Belo, R., Mar 2024, In: MIS Quarterly: Management Information Systems. 48, 1, p. 375-392Research output: Contribution to journal › Article › peer-review
1 Citation (Scopus) -
2023
Incentive misalignments in programmatic advertising: Evidence from a randomized field experiment
Frick, T., Belo, R. & Telang, R., 1 Mar 2023, In: Management Science. 69, 3, p. 1665 - 1686Research output: Contribution to journal › Article › peer-review
Open AccessFile13 Downloads (Pure) -
Optimal electricity imbalance pricing for the emerging penetration of renewable and low-cost generators
Ghiassi, Y., Belo, R., Reza, M. & Bunn, D., Sept 2023, In: Manufacturing and Service Operations Management. 25, 5, p. 1966-1983Research output: Contribution to journal › Article › peer-review
Open AccessFile3 Downloads (Pure) -
2022
Free riding in products with positive network externalities: Empirical evidence from a large mobile network
Belo, R. & Ferreira, P., 25 Feb 2022, In: MIS Quarterly: Management Information Systems. 46, 1, p. 401-430Research output: Contribution to journal › Article › peer-review
3 Citations (Scopus) -
Social referral programs for freemium platforms
Belo, R. & Li, T., Dec 2022, In: Management Science. 68, 12, p. 8933-8962 30 p.Research output: Contribution to journal › Article › peer-review
Open AccessFile8 Citations (Scopus)6 Downloads (Pure) -
To make a profit, dating apps must leverage data differently
Li, T. & Belo, R., 14 Jan 2022, In: Harvard business review.Research output: Contribution to journal › Article