Research output per year
Research output per year
Campus de Campolide
1070-312 Lisboa
Portugal
NOVA Information Management School - Universidade Nova de Lisboa Campus de Campolide 1070-312 Lisboa Portugal
Portugal
Research activity per year
Mariana Carrilho is Lab Manager of the NOVA Marketing Analytics Lab at NOVA Information Management School. She is also a Ph.D. student in Information Management with a specialization in Data-Driven Marketing at the same institution. She holds a bachelor's degree in Communication Sciences and a master's degree in Statistics and Information Management, with a specialization in Marketing Research and CRM. Her professional experience is related to People & Social Engagement, Onboarding, and Talent Retention. Her research interests are centered around consumer behavior, artificial intelligence (mainly chatbots), and public sector service management.
Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review
Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review
Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review
Research output: Contribution to conference › Poster