• 8798 Citations
  • 24 h-Index
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Fingerprint Dive into the research topics where Jörg Henseler is active. These topic labels come from the works of this person. Together they form a unique fingerprint.

Composite materials Engineering & Materials Science
Information systems Engineering & Materials Science
Partial least squares Business & Economics
Behavioral research Engineering & Materials Science
Industry Engineering & Materials Science
Innovation Engineering & Materials Science
Managers Engineering & Materials Science
Marketing Engineering & Materials Science

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Research Output at NOVA 2009 2019

1 Citation (Scopus)

A test for multigroup comparison using partial least squares path modeling

Klesel, M., Schuberth, F., Henseler, J. & Niehaves, B., 1 Jan 2019, In : Internet Research. 29, 3, p. 464-477 13 p.

Research output: Contribution to journalArticle

Social sciences
Statistical tests
Partial least squares

Disasters, hope and globalization: exploring self-identification with global consumer culture in Japan

Okazaki, S., Taylor, C. R., Vargas, P. & Henseler, J., 1 Sep 2019, In : International Marketing Review. 36, 5, p. 726-747

Research output: Contribution to journalArticle

Open Access
Consumer culture
Global brands
2 Citations (Scopus)
4 Downloads (Pure)

How to perform and report an impactful analysis using partial least squares: Guidelines for confirmatory and explanatory IS research

Benitez, J., Henseler, J., Castillo, A. & Schuberth, F., 23 May 2019, In : Information and Management. 16 p.

Research output: Contribution to journalArticle

Open Access
Information systems
Information systems research
Partial least squares

New guidelines for the use of PLS path modeling in hospitality, travel and tourism research

Henseler, J., Müller, T. & Schuberth, F., 2019, Applying Partial Least Squares in Tourism and Hospitality Research. Ali, F., Rasoolimanesh, M. & Cobanoglu, C. (eds.). Emerald, p. 17-33 16 p.

Research output: Chapter in Book/Report/Conference proceedingChapter

To perform or not to perform? How strategic orientations influence the performance of Social Entrepreneurship Organizations

Lückenbach, F., Baumgarth, C., Schmidt, H. J. & Henseler, J., 1 Jan 2019, In : Cogent Business and Management. 6, 1, 1647820.

Research output: Contribution to journalArticle

Open Access
Strategic orientation
Social entrepreneurship
Market orientation
Brand orientation
Entrepreneurial orientation