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Personal profile

Personal information

Doctor of Philosophy (PhD) in Management (Major in Marketing) from the Federal University of Rio Grande do Sul (Brazil). He has taught courses in business schools in Brazil and United Kingdom (University of Liverpool, online). He coordinated the master and doctoral course in management at Unisinos Business School (Brazil) from 2018 to 2021. His research interests include marketing and sustainability issues, strategic marketing, and consumer behavior. His research has been published in international peer reviewed journals, such as Journal of the Academy of Marketing Science, Journal of Service Research, International Journal of Retail & Distribution Management, Journal of Social Marketing, Information Systems Management and Marketing Intelligence & Planning. In addition, his research appears in international academic conferences such as the Association for Consumer Research (ACR), Academy of Marketing Science (AMS), European Marketing Academy (EMAC) and Forum on Markets and Marketing (FMM). He has worked in applied projects for companies such as Serasa Experian, Matas e Montes specialty coffee (small business), and E-Co-Letiva project (founder).

Education/Academic qualification

Marketing, Doctorate, Comunicações boca-a-boca em marketing : uma meta-análise dos antecedentes e dos moderadores, Universidade Federal do Rio Grande do Sul (UFRGS)

Award Date: 30 Apr 2009

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