Research output per year
Research output per year
Personal profile
Personal information
A PhD student in Data-Driven Marketing at Nova Information Management School. She focuses her research on AI, consumer behavior, decision-making, luxury, and services.
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Dive into the research topics where Ana Rita Gonçalves is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
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Collaborations and top research areas from the last five years
Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
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AI (vs. Human) Recommendation on Luxury Services
Gonçalves, A. R., Pinto, D. C., Shuqair, S., Imanbay, A. & Mattila, A. S., 16 Mar 2024, Bringing the Soul Back to Marketing: Proceedings of the 2023 AMS World Marketing Congress, Canterbury, UK, July 11–14, 2023. Jeseo, V. & Allen, J. (eds.). Cham, Switzerland: Springer Nature Switzerland AG, p. 121-131 11 p. (Developments in Marketing Science: Proceedings of the Academy of Marketing Science).Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review
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Artificial Intelligence (AI) Implications for Marketing - The Role of Identity-Based Motivation
Gonçalves, A. R., 24 Jun 2024, 204 p.Research output: Thesis › Doctoral Thesis
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Artificial Intelligence vs. Autonomous Decision-Making in Streaming Platforms: a Mixed-Method Approach
Gonçalves, A. R., Pinto, D. C., Shuqair, S., Dalmoro, M. & Mattila, A. S., Jun 2024, In: International Journal Of Information Management. 76, p. 1-12 12 p., 102748.Research output: Contribution to journal › Article › peer-review
Open AccessFile1 Citation (Scopus)64 Downloads (Pure) -
From Regret to Subscription: The Consequences of AI Classification Failures on Streaming Platforms
Gonçalves, A. R., Pinto, D. C. & González, H., 28 May 2024, Proceedings of the European Marketing Academy. European Marketing Academy (EMAC), p. 1-10 10 p. 119370Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review
Open AccessFile1 Downloads (Pure) -
Me, Myself, and My AI: How artificial intelligence classification failures threaten consumers’ self-expression
Gonçalves, A. R., Pinto, D. C., González-Jiménez, H., Dalmoro, M. & Mattila, A. S., Jan 2025, In: Journal of Business Research. 186, p. 1-16 16 p., 114974.Research output: Contribution to journal › Article › peer-review
Open AccessFile20 Downloads (Pure)
Activities
- 2 Oral presentation
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When Do Smart Service Failures Threaten Self-Identity? How Artificial Intelligence Classification Experience Shapes Consumers' Self-Identity
Ana Rita Gonçalves (Speaker), Diego Costa Pinto (Speaker) & H. González (Speaker)
15 Jun 2023 → 18 Jun 2023Activity: Talk or presentation › Oral presentation
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AI (vs. Human) Recommendation on Luxury Services
Ana Rita Gonçalves (Speaker), Diego Costa Pinto (Speaker), Saleh Shuqair (Speaker), Anel Imanbay (Speaker) & Anna S. Mattila (Speaker)
11 Jul 2023 → 14 Jul 2023Activity: Talk or presentation › Oral presentation
Press/Media
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Portugueses reticentes quanto ao uso da Inteligência Artificial
Diego Costa Pinto, Ana Rita Gonçalves & Rafael Luis Wagner
18/08/23
1 Media contribution
Press/Media: Research