• 1069-06 Lisboa

    Portugal

Accepting PhD Students

  • 39 Citations
  • 1 h-Index
20132018
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  • 12 Similar Profiles
facebook Social Sciences
social network Social Sciences
social media Social Sciences
blindness Social Sciences
political actor Social Sciences
best practice Social Sciences
mobilization Social Sciences
Marketing Engineering & Materials Science

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Research Output 2013 2018

  • 39 Citations
  • 1 h-Index
  • 5 Article
  • 1 Book
  • 1 Chapter

A Comunicação Estratégica como Fator de Retenção de Recursos Humanos

Meirinhos, R. & Barreto, A. M. D. S. B., 2018, In : Media & Jornalismo. 33, 18, p. 75-90 15 p.

Research output: Contribution to journalArticle

Open Access
File
stakeholder
1 Downloads (Pure)
Open Access
File
Strategic communication
Corporate Social Responsibility
Stakeholders

User mobilization and participation in online political campaigns, a case study from Roamnia

Barreto, A. M. D. S. B. & Androniciuc, A., 2018, In : Annals UCB Series Economy. 4, p. 155-168 13 p.

Research output: Contribution to journalArticle

political actor
mobilization
social network
campaign
participation

Application of Facial Expression Studies on the Field of Marketing

Barreto, A. M. D. S. B., 2017, Emotional expression: The brain and the face. Magalhães, F. (ed.). Porto: FEELab Science Books, p. 163-189 26 p.

Research output: Chapter in Book/Report/Conference proceedingChapter

marketing
consumer behavior
infancy
human behavior
emotions

The word-of-mouth phenomenon in the social media era

Barreto, A. M. D. S. B., 2014, In : International Journal Of Market Research. 56, 5, p. 631-654 23 p.

Research output: Contribution to journalArticle

Open Access
social media
best practice
Values
Social media
Word-of-mouth

Activities 2018 2018

  • 1 Editorial activity

Revista Media & Jornalismo (Journal)

Ana Margarida da Silva Bebiano Barreto (Editorial board member), Maria Estrela Serrano Caleiro (Editorial board member)
2018

Activity: Publication peer-review and editorial workEditorial activity