Taking care of cultural heritage is at the heart of sustainable development strategies of communities. Tourism is frequently viewed as a driver for this sustainability whilst connecting tangible and intangible cultural heritage and residents. Indeed, public opinion often regards the renovation of heritage sites as part of tourism initiatives and considers the positive impact of this industry on preserving a community’s heritage. However, it is worth considering whether traditional approaches in the adaptation of heritage sites to the tourism activities truly benefit the preservation and interpretation of these sites, as well as the sustainability of the local tourism sector and the well-being of residents.