Activity: Talk or presentation › Oral presentation
This oral presentation tries to theoretically address the book considered inextricably with publishing, articulating both topics in an effort to explore the printed object, and to point out, within such an effort, its plural and tensional nature. Built upon and perceived through the book, publishing participates in the construction of that perception, the object it consecrates, and the market it institutes. Bearing the double condition of idea and materiality, the book and the publishing activity that enunciates and prescribes it present themselves as a polymorph constellation, frequently fostered by contradiction, equally depicted in the obstacles and difficulties faced by any attempt to scrutinize such a realm. Any research proposition focusing on book publishing has to deal with a kaleidoscopic universe, suggesting an object that is split between its condition of closeness, metaphor of a reality organizing discourse (which it illuminates), and murkiness, echoing a world of opacity and silence. In this view, far from being an object of the past, the book is at the core of the modern project, and, this presentation dares to say, beyond.
3 Sep 2009
9th Conference of the European Sociological Association