Happiness from experiential and material purchases: the role of the hedonic and utilitarian nature of purchases

Kousi, S. (Speaker)

Activity: Talk or presentationOral presentation

Description

Poster presented during the SPSP conference
Period21 Jan 2017
Event titleSociety for Personality and Social Psychology (SPSP) Convention, San Antonio, TX, January 19-21. 2017
Event typeConference
LocationSan Antonio, United States, Texas
Degree of RecognitionInternational

Keywords

  • consumer wellbeing
  • experiential purchases