Happiness from experiential and material purchases: the role of the hedonic and utilitarian nature of purchases

Activity: Talk or presentation › Oral presentation

Description

Poster presented during the SPSP conference
Period21 Jan 2017
Event titleSociety for Personality and Social Psychology (SPSP) Convention, San Antonio, TX, January 19-21. 2017
Event typeConference
LocationSan Antonio, United States, TexasShow on map
Degree of RecognitionInternational

Keywords

  • consumer wellbeing
  • experiential purchases

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