Effects of non-native spelling in the production accuracy of Portuguese medicine brand names

Carla Pires (Speaker), Correia, S. (Speaker), Afonso Cavaco (Speaker), Márcia Costa (Speaker), Marina Vigário (Speaker)

Activity: Talk or presentationOral presentation

Period21 Nov 201823 Nov 2018
Event titleInternational Conference on ENTERprise Information Systems / International Conference on Project MANagement / International Conference on Health and Social Care Information Systems and Technologies, CENTERIS/ProjMAN/HCist 2018
Event typeConference
LocationLisbon, Portugal
Degree of RecognitionInternational

Keywords

  • medicine brand names
  • pronunciation
  • non-native spelling
  • word length
  • level of education
  • health security